Facebook and Instagram are adjusting rules around e-cigarettes, alcohol

The social networks are limiting content associated with alcohol and tobacco merchandise.

Facebook and Instagram are cracking down on some content associated with vaping.

Facebook plans to limit sales and limit content associated with alcohol and tobacco merchandise, as well as electronic cigarettes, on its sites. A brand new policy, which will get into effect Wednesday, will forbid all private sales, trades, transfers and gifting of alcohol and tobacco on Facebook and Instagram, in line with CNN. Businesses that post content associated with alcohol and tobacco will reportedly have to prohibit content individuals 18 and older.

“We are changing our regulated product policy to ban the sale of alcohol and tobacco merchandise between private individuals on Facebook and Instagram,” a Facebook representative said in an emailed statement. “Our commerce policies already forbid the sale of tobacco or alcohol in places like Marketplace however we’re currently extending this to organic content.”

Facebook groups created to sell alcohol and tobacco merchandise is also subject to the new rules, and cluster administrators are being alerted to the changes, in step with CNN. Tobacco and alcohol sales were already prohibited in Facebook Marketplace.

The new policy doesn’t apply to all or any Facebook and Instagram posts however. Posts concerning alcohol and tobacco merchandise that aren’t directly attempting to sell them are reportedly still allowed. These posts reportedly won’t have to be compelled to be age-restricted.